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What Is Your Club Worth? Part 6
Tuesday, May 1st, 2007By Mike McPhee
No matter what a math formula tells you, your club is ultimately worth whatever someone is prepared to pay you for it. This is why it’s prudent to calculate three different numbers when you’re trying to determine your club’s value: a top (ambitious) price, middle (realistic) price and low (bottom-line) price. The difference […]
Popularity: 8% [?]
The Spin Cycle
Tuesday, May 1st, 2007According to general manager Larry Greene, the 50-minute classes are packed with keen members for the same reasons the club’s other more-traditional cycling classes are bursting at the seams: they’re challenging workouts lead by charismatic instructors who play great music and create a fun social environment.
Popularity: 14% [?]
Michael S. Levy
Tuesday, May 1st, 2007IHRSA’s chairperson shares valuable lessons learned and taught during his tenure.
By Jennifer H. McInerney
This article is reprinted with permission from Club Business International (www.ihrsa.org/cbi).
The chairperson of IHRSA’s board of directors, Michael Levy, 62, is perhaps best known as the founder and former CEO of the Sports Clubs of Canada (SCC), a chain of 10 […]
Popularity: 14% [?]
Why People Don’t Join
Tuesday, May 1st, 2007Fitness Business Canada has a close partnering agreement with many organizations that serve the health/fitness industry. This is particularly true of IHRSA (The International Health, Racquet and Sportsclub Association) where we serve as IHRSA ambassador to Canada. Through this partnership we are able to bring a great deal of useful information from IHRSA which is of direct benefit to our readers.
Popularity: 8% [?]
Consumer Handout - I’m Not Feeling It!
Tuesday, May 1st, 2007Have you ever been in a fitness class or with your personal trainer and not felt an exercise the way you know you should be feeling it? Try one of these strategies to make each exercise really count.
Popularity: 14% [?]
The Candid Manager - Celeste Shirley, The Yoga House
Tuesday, May 1st, 2007Before I opened my yoga studio, I had a successful fitness consulting business – doing personal training in clients’ homes, teaching group exercise classes and presenting corporate workshops – for about 19 years. About six years ago, I started teaching an early morning yoga class on the beach near my home. One day three people all asked me the same question: “Do you also teach at a studio?” Despite the fact that the class on the beach was my only class, the businessperson in my head told me I should say something different.
Popularity: 13% [?]
FIC Protects Against Personal Training and AED Legislation in Ontario
Tuesday, May 1st, 2007Proposed legislation in Ontario which, if passed, could affect personal training and civil liability concerning AEDs for fitness companies, was recently addressed on behalf of the industry by Fitness Industry Council of Canada and Can-Fit-Pro.
Personal Training
Within the legislation is the proposed regulation of the Kinesiology industry. The proposed legislation inadvertently includes personal training as a […]
Popularity: 17% [?]
Best of Club Marketing Ads - Gold’s Gym
Tuesday, May 1st, 2007Gold’s Gym Rebrands
Gold’s Gym is in the midst of a brand evolution and is repositioning itself to appeal to a wider demographic range of consumers. This is most evident in its new branding efforts both inside and outside the gym.
Its new tagline, Change Your Body Change Your Life, encompasses the idea that no matter […]
Popularity: 11% [?]
