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BTF May File For Bankruptcy
Sunday, April 1st, 2007Bally shares lost more than half their value after the company announced on March 15 that they might file for bankruptcy if they are not able to restructure their debt. Shares have fallen more than 90 percent in the past year as Bally has been struggling to attract new members.
Popularity: 24% [?]
Weight Loss Programs
Sunday, April 1st, 2007The obesity epidemic. The type 2 diabetes crisis. Fat, inactive kids. We’ve heard the stories and stats ad nauseum. What we need now is solutions. Pairing a serious weight loss program with fitness is a strategy that’s working for both members and clubs.
Popularity: 21% [?]
You Can Influence Your Government
Sunday, April 1st, 2007You are an expert in healthy lifestyles. MPs or MPPs on the other hand can’t be an authority on every topic, so they look to their constituents. That’s you. Promoting increased physical activity every day, you are a valuable resource to your Parliamentarian on health promotion bills that impact the fitness industry. So stand tall and let’s start exercising our rights!
Popularity: 14% [?]
Enforcing Trade-mark Rights
Sunday, April 1st, 2007A trade-mark owner must enforce trade-mark rights to maintain the distinctiveness of its trade-marks and to protect the goodwill associated with the trade-mark owner’s business. Enforcement is particularly important when operating in the competitive personal fitness industry, where the public closely associates personal services with a trade-mark. This article discusses the grounds for enforcing trade-mark rights.
Popularity: 6% [?]
10 Rules to Help You Beat the Competition
Sunday, April 1st, 2007Today, in terms both of quantity and quality, the competition that most fitness centers face is more challenging than ever before… but the following 10 rules can help you win the war against even the toughest competitors.
Popularity: 7% [?]
Canadian Forum Discusses Importance of Industry Participation
Sunday, April 1st, 2007Aside from updating industry members on the Adult Fitness Tax Credit campaign and unfolding the new direction following the disappointing exclusion of the credit in the Federal Budget, during the Canadian Forum, Fitness Industry Council of Canada and panel members touched on the importance industry awareness and participation.
Popularity: 21% [?]
Why People Quit - Part 4
Sunday, April 1st, 2007It appears that there’s a real opportunity for clubs to recapture their own former members, and, equally important, to recapture those of their competitors as well. A large percentage (42%) of the consumers who said they intended to join another club during the coming year, indicated that they would not renew their old membership because of issues that were specific to the ex-club. Another 35% had dropped out because of situational circumstances (e.g., relocation), and, as a result, represent a promising recapture opportunity.
Popularity: 7% [?]
The Candid Manager - Romeo Rawlins, Body Fitness
Sunday, April 1st, 2007
Romeo Rawlins
Body Fitness
Pointe Claire, Quebec
www.centrebodyfitness.com
1. How did you become a fitness club owner or manager?
About 17 years ago, I was working in sales and marketing and really out of shape. I realized it was time to start taking care of my health and get in shape, but I got frustrated trying to do […]
Popularity: 13% [?]


