Advertising | Contact: Lori Longwell, VP Sales |
| Fitness Business Canada is the only national magazine serving the owners, managers, staff and independent fitness professionals throughout
the health/fitness industry in Canada Our Mission - Network health and fitness businesses and professionals across Canada. - Educate and train readers to raise levels of member/client health and fitness. - Establish beneficial contacts between health and fitness businessess and industry suppliers to the Canadian market. |
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Download Media Kit (1.7mb PDF)
2010 Editorial Plan
New Product Announcements & Industry News
 | Facility Owners, Directors, Managers and Leaders use
Fitness Business Canada, Fitness Trainer Canada and the monthly FitNet e-news as a national network of management knowledge teamed
with industry news. FBC meets their most requested editorial topic, quality information on fitness equipment and accessories. FBC delivers the most important buyers in the market. Club and Fitness Centre Staff, Personal Trainers, Sport Specific Trainers, Rehab and Wellness Specialists use the FBC publication package to stay current in the professional fitness world, learn about new training accessories and equipment usage and find cutting edge exercise programs, certification issues and industry news important to their careers. Over 24,000 FBC readers are the buyers, specifiers and influencers making product decisions daily. Advertisers are featured in product editorial as important suplliers and supporters to the industry. Use FBC to promote your products, dramatize your company's capabilities and build your brand. |
2010 Editorial Calender
| 2009 | Jan/Feb | Mar/Apr | May/Jun | Jul/Aug | Sept/Aug | Nov/Dec |
|---|---|---|---|---|---|---|
| EDITORIAL FOCUS | The Year Ahead Outstanding leaders and achievers share their experiences to date and their outlook on the year ahead |
Facility Planning Renovating & Design |
Member Service First Impressions: Proven front desk strategies |
Programming Children's Fitness, Successful programs that achieve lasting, membership health/fitness goals |
Marketing & Sales Advertising and Promotion, Online Social Networking |
Profit Centres Ancillary revenue streams for clubs |
| SPECIAL | Conference Spotlight - IHRSA 2010 | Preventive Medicine and linkage within the Medical/Fitness professions | Expanded What's New products and services | Conference Spotlight - Can-Fit-Pro 2010 | Great CDN Fitness Sale, The Year in Review | |
| PRODUCT FOCUS | Spa products and services | Cleaning & Maintenance | Stretching | Strength | Cardio | Balance & Core Training |
| FBC TRAINER HIGHLIGHTS | 2010 Winter Olympics | Selling Nutrition | Specialization | Industry Stars | The Business of Personal Training | Program Delivery |
| DIRECTORIES | Certification, Education & Training in Canada | 2010 Product & Services Directory |
New Product Announcements & Industry News
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New Product Announcements If you have a product that launched in the Canadian market within the past 3 months please send a 300 dpi image and 75 word technical description along with reader contact information to lori@fitnet.ca. Note: All industry claims will be removed from the narrative i.e. best on the market; highest industry standards, etc. |
| Industry News: part of our networking is to relay industry related news to our Canadian readers. Of particular interest are items that include a Canadian Connection. Send your health, fitness and wellness industry related news to lori@fitnet.ca for consideration in the next available issue |
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Why Canada?
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Canada is a major market for health and fitness equipment and related products. With a population of 33 million and a GDP of $1.02 trillion, Canada is the
biggest trading partner of the U.S., importing over $50 million in commercial fitness products each year. Fitness Business Canada has long been established as the single trade publication for this industry. International fitness publications have only minor circulations in Canada. FBC is known respected and supported by all sectors throughout the country. |
Fitness Business maintains the Canadian Product and Service Directory: providing an annual print publication in the September issue plus year round access, with product search features on the FBC website at www.fitnet.ca. Facilities use the FBC Directory to locate products and suppliers who serve the Canadian market.
